Social Media Podcast goes to No.1 on iTunes

We are delighted that the Social Media Podcast No.17 has gone to No.1 in the podcasting category for Audio and combined Audio & Video charts on iTunes in less than 24 hours.

The panel consists of Valerie Surgenor, IT Lawyer with MacRoberts, Shona Lyttel, PR & Marketing Manager with Connectedfm, our resident gadget man Iain Murray, CEO with Connectedfm, Alex Dobbie, Designer in Residence, Glasgow School of Art, Kyle Murdoch and Gordon White from Podcastmatters.

We also chat with John McGlynn of the Airlink Group who was kind enough to bring the iPad from New York for us and he tells as a bit about the experience in the queue and some of the people he met.

We also talk briefly about the proposed name change at Podcastmatters Ltd which will happen on the 17th June 2010 and more detail about the reasons for that will be outlined in a future podcast very soon.

Finally we catch up with Colin Gilchrist to talk about the Edinburgh Coffee Mornings and the Edinburgh New Media Breakfast.

Subscribe to the podcast here and it will download

Podcastmatters App now listed on iTunes

The podcastmatters iPhone App is now fully listed in the iTunes Store. The App allows you to download and listen to the latest Social Media Podcast from Podcastmatters and displays show notes for each episode. You can link to our pp page on iTunes here

We've got our own iPhone App!

Podcastmatters now has an iPhone App called "Podcastmatters" (lots of thought went into that). with the App installed you can access the Social Media Podcast directly from your iPhone.  You can also read the show notes for each podcast and share an episode with your Facebook friends.

I created the App in iSites which is a new site that allows you to create you App for $25; you create all the graphics and links and they take care of the iTunes submission for you - it's all very simple.

The company has been inundated with applications, so much so that they sent me an email yesterday saying they intended to batch all the orders and submit 75-100 Apps each day to iTunes.  They also said they have stopped taking payments until they clear the current backlog. I thought I might have to wait a while for the App but this morning I noticed two mentions of our new App on a Google Alert for Podcastmatters - I clicked the link and there it was.

It works extremely well and, not that we've got it listed, we can start to tweek it and improve it.   I have already noticed that the iTunes Store graphic is too small so I've changed it and uploaded a new graphic - it will be interesting to see how long that takes to filter through.

Forget No.5 we're No.1 now!

Thank you to everyone that downloaded or subscribed to the Social Media Podcast, We're No.1 in the Podcasting Section for Audio Podcasts this morning and, No.4 in the combined Audio and Video Podcasting Charts.

Gary Dixon, Spectrum Personnel asked me this morning why the podcast was doing so well; I said to him that, whilst word-of-mouth plays large part in these things, it is the extent and reach of our social media footprint that gets the word out there in the first place. When we released this podcast we promoted it on several platforms some of which are listed below:

• Podcastmatters Blog
• Podcastmatters Social Network
• Podcastmatters Twitter
• Gordon White's personal Twitter
• Design Matters Twitter
• Kyle Murdoch's Twitter
• New Media Breakfast Twitter
• Facebook
• Social Media Group on Spectrum Social Network
• New Media Update Group on Engage (Entrepreneurial Exchange's online network)
• Social Media Podcast Group on Podcastmatters Network
• Linked-In

These were the main outlets however, there are other networks that our updates post to via Ping.fm and FriendFeed

This highlights the benefits of a good social media presence. It is also worth noting that we didn't create this presence yesterday - it has taken a long time and we will continue to develop our community and take advantage of all new opportunities. New Year is traditionally a time to reflect on where you are and plan for the future, you should be looking at how you can create your on-line community during 2010, believe me, it's worth it.

If you want to download or subscribe to the Social Media Podcast please click here

Social Media Podcast Top 5 positions on iTunes

We are delighted with the progress we're making with the Social Media Podcast - today it rose from No.57 to No.5 in the Podcasting category.

The most recent podcast No.11 is a round-up of the year and some discussion about recent news stories like Telstra's commitment to Social Media and Pepsi's decision to put their $20 million Superbowl advertising budget into a Social Media campaign meaning they will not launch a new advert during the ball game for the first time in 23 years.

We round off the year with a look back at 2009 and a look forward to 2010 when we will continue the New Media Breakfast series as well as launching a new event in Inverness.

You can download all episodes of the podcast or subscribe here

Rounding off the year

Social Media Podcast No.11 is now available on iTunes. We chat about the hot stories this week in Social Media nad round up the year with a look at some of the work we've been doing and explore things like the "Book of the Year", Quote of the Year, Video of the Year and some other general ramblings.

You can search for "Social Media Podcast on iTunes or, link to it here.